When it comes to sustainable fashion, there’s a lot of talk about materials and innovative brands, as well as second hand, renting and other initiatives that come from the sharing or circular economies. But I feel we hear less about the most sustainable fashion of all – the fashion we already own.
I’ve decided to explore conscious consumption even further this year by doing a year of no shopping. To explore happiness, ownership, capitalism and culture. The no-shopping challenge is a challenge in itself, but I also want to turn this into a style challenge. Making the most of what I have, wearing everything I own, and wearing it in new ways.
Challenges and aims
Over the years I’ve done slow fashion challenges and various style challenges and will continue taking part in these to give myself an extra boost. To explore my own wardrobe and my own creativity. I think I sort of know what I like and I’ve bought mainly second hand and sustainable fashion over the last few years, but I want to pause this. Pause it to use and mix what I have, rather than add to it.
I’m aiming to keep track of what I wear, what I really like, and I might feel I need to add to my wardrobe. At the end of the year, I’ll then be able to check whether I still feel this way and whether those are pieces I still feel I need to add.
The aim is also to share my slow fashion here on the blog as well as on Instagram over the year as a tool/reason to keep me going!